An 'IAS Product Overview' which provides an overview of IAS products and a step-by-step walkthrough of setting up your account so you can start activating campaigns.
Apr 11, 2023
An 'Onboarding & Training Guide to IAS' for new clients on getting started in the UI and setting up a new account.
Apr 11, 2023
This article provides definitions for most metrics found on the main IAS Signal dashboards (Overview, Quality Impressions, Viewability, Invalid Traffic, and Brand Safety) and Report Builder. For additional metrics, see the articles in the side panel.
Oct 2, 2024
This article provides information on the Multimedia Tag (MMT) including steps for self service tagging, the Innovid process for CTV or MMT placements, and a chart of capabilities/metrics collected by environment.
Sep 10, 2024
This article provides instructions on how enable Third Party Measurement for a YouTube Campaign.
Aug 14, 2024
This article provides instructions on how to activate a Meta (Facebook and Instagram) integration and a list of what can be measured.
May 29, 2024
This article is the "Tag Manager" self-service user guide that shows how to wrap your own tags with IAS blocking/monitoring solutions.
Jan 5, 2024
Information on how to access IAS Signal's Campaign Management to add a media partner to a campaign.
Nov 6, 2023
This article details tag structures and examples for IAS Display Tags and IAS Video Tags.
Oct 18, 2023
This page explains IAB Ad Size buckets and how measured ad sizes are categorised into IAB buckets.
Sep 7, 2023
This page displays all the video walkthroughs including how to use the IAS Signal Overview Page, Campaign Management Platform, Tag Manager, Report Builder, Quality Impressions™ Dashboard, & List Manager.
Jul 19, 2022
Information on the Campaign Settings screen in IAS Signal, including feature descriptions, how to edit templates, and set Media Partner default settings.
Sep 6, 2024
Quality Sync allows you to create a segment which best matches your avoidance preferences. Then from the list of campaigns, you can copy the Quality Sync ID and enter it your DSP.
Aug 29, 2024
Follow this step-by step guide to Map and pre-map your PMI campaigns to IAS campaigns.
Aug 9, 2024
Total Visibility tagging guide with information on wrapping Total Visibility tags self-service via Campaign Setup on IAS Signal, including pre-requirements and how to enable Total Visibility on a campaign.
Jun 5, 2024
Information on Connected TV (CTV) Required and Exclusion lists in List Manager on IAS Signal, including an overview and how to enable/create CTV lists.
Apr 17, 2024
Information on setting a campaign template's 'Media Partner Defaults' section in IAS Signal.
Apr 1, 2024
This article is the Campaign Monitor Pixel implementation guide, which includes information on JavaScript/Verified/Standard/Redirect/Post Bid monitoring pixels.
Feb 21, 2024
Shows where to find the PMI Campaign Summary page in IAS Signal and what the page looks like.
Feb 21, 2024
Information on the Brand Safety screen when creating new campaigns in Campaign Setup on IAS Signal. Includes descriptions of the 'Categories' risk bucket thresholds and the 'Invisible URL' feature.
Feb 21, 2024
This article includes information on how to track Campaign Manager-synced DV360 placements with IAS using the bulk export/upload process in DV360.
Feb 21, 2024
This article includes information on how to add PMI (Partner Measurement Integration) Partners to your campaigns in IAS Signal.
Feb 21, 2024
Information on the ways you can assign customized Brand Safety thresholds for media partners in Campaign Setup on IAS Signal.
Jan 30, 2024
This article provides definitions for Campaign Monitoring metrics.
Dec 11, 2023
Short guide on how to replace numeric IDs to corresponding names on the Campaign Monitoring report, including Macro Mapping.
Dec 11, 2023
Information on how to find the ADV Entity ID (ADVID) for a campaign in IAS Signal.
Dec 6, 2023
How to find your IAS team information to map multiple IAS teams to a single Google Account/Advertiser.
Dec 6, 2023
Information on the media partner notification in the IAS campaign setup, including how to resend a notification.
Nov 16, 2023
How to find campaigns in Tag Manager on IAS Signal, including information on the Campaign Details page.
Nov 6, 2023
Information on how to access IAS Signal's Campaign Management to add a media partner to a campaign.
Nov 6, 2023
How to map and pre-map your PMI Campaigns to IAS Campaigns.
Sep 6, 2023
This articles provides the steps to apply geographical limits, language limits, and list manager lists to campaigns via IAS Signal’s Campaign Setup.
Jul 24, 2023
This article includes information on using the Campaign Management Platform in IAS Signal, including descriptions of the Campaign Setup and Campaign Info screens.
Jun 5, 2023
This article provides a video walkthrough showing different ways to create a new campaign via the 'Campaign Setup' page in IAS Signal, and reviews the various settings for each section.
Jul 19, 2022
If you are trying to add a media partner to a campaign and it does not exist yet.
Sep 24, 2021
Quality Attention product enhancement for Mobile In-app including: Overview, New Metrics, Updated Metrics, and information on ‘What does this mean for me’.
Jun 24, 2024
This article explains the GARM (Global Alliance for Responsible Media) framework, including Content Categories and Risk Levels.
Jan 5, 2024
Overview of Invisible URL metrics that can be displayed in reporting and on dashboards in IAS Signal, including definition, location, reasons, and advice.
Jan 3, 2024
This article provides information on invalid traffic (IVT) and dealing with fraud, including what you can do and questions to ask your vendors.
Nov 6, 2023
Overview of an IAS Quality Impression, including a dashboard video tutorial.
Oct 27, 2023
Optimization tips including suggestions on what metrics/features to review, consider, or use for optimizing Viewability, IVT, and Brand Safety performance.
May 26, 2023
This article provides definitions for most metrics found on the main IAS Signal dashboards (Overview, Quality Impressions, Viewability, Invalid Traffic, and Brand Safety) and Report Builder. For additional metrics, see the articles in the side panel.
Oct 2, 2024
Customer activation guide for Twitch + IAS including: Product Overview, How to Activate, Tag Example, How to Pull Reporting as an Advertiser, How to Request Reporting as a Media Partner, and FAQs.
Jun 6, 2024
Customer activation guide for LinkedIn measurement including: Product Overview, Advertiser Benefits, Product Anapshot, Steps to Getting Started, and FAQs.
Feb 22, 2024
Information on what an Ad Blocker is, when it works, and how does it affect impression counts.
Jan 30, 2024
Information on Campaign Monitoring Pixel capabilities for both display & video (Open Web, In-App, CTV).
Jan 30, 2024
This short guide will help you to differentiate between the different types of trackings you will usually receive from advertisers / agencies.
Jan 2, 2024
Introduction to macros, including what they are and how to implement them.
Dec 18, 2023
Best practices to follow when submitting tag wrapping cases to IAS Support.
Dec 18, 2023
Information on submitting IAS cases through the Help Center's 'Contact Support' button, including case types and details on what to include.
Nov 8, 2023
Walkthrough of the Help Center, where you can find helpful guidance, video tutorials, documentation, and submit requests.
Oct 26, 2023
This article provides tips to improve turnaround times for tag wrapping requests and troubleshooting support.
Oct 18, 2023
Guide on how to access Billing Reports in IAS Signal, including features and definitions.
Sep 30, 2024
This article provides guidance on the YouTube Dashboard, a dashboard focused on customization and visualization of Brand Safety & Suitability data.
Sep 26, 2024
This article provides an overview on how to create reports in the IAS Signal Report Builder.
Aug 5, 2024
Glossary of metrics and dimensions for Connected TV (CTV) found in the IAS Signal Report Builder.
Jun 14, 2024
This article explains how to use the Meta Dashboard to optimize and improve performance in your Meta campaigns, and to download simple reports.
Jun 4, 2024
Information on Connected TV (CTV) Required and Exclusion lists in List Manager on IAS Signal, including an overview and how to enable/create CTV lists.
Apr 17, 2024
This article provides a guide on YouTube brand safety reporting in IAS Signal, including dashboard details and metrics glossaries.
Mar 22, 2024
Shows where to view YouTube brand safety reporting in the data tables on the 'Overview' and 'Brand Safety' dashboards in IAS Signal.
Feb 21, 2024
Explanation of the Brand Safety Dashboard on IAS Signal, including feature descriptions and details about brand safety calculations.
Feb 21, 2024
Explanation of YouTube data tables in IAS Signal, including Brand Safety data and Viewability/Invalid Traffic data.
Feb 21, 2024
This article provides information on geo-targeting works and how to improve your delivery.
Jan 5, 2024
Overview of Invisible URL metrics that can be displayed in reporting and on dashboards in IAS Signal, including definition, location, reasons, and advice.
Jan 3, 2024
This article explains how to use the Report Builder to archive data.
Jan 3, 2024
This article provides definitions for Campaign Monitoring metrics.
Dec 11, 2023
Short guide on how to replace numeric IDs to corresponding names on the Campaign Monitoring report, including Macro Mapping.
Dec 11, 2023
This article explains the Targeting Segments Dimension in the Report Builder.
Dec 7, 2023
This in-depth guide provides an overview of the Excel Report options available in IAS Signal.
Nov 28, 2023
This article explains how to access the Custom Reports screen in Report Builder on IAS Signal, including feature descriptions.
Nov 10, 2023
This article provides an overview of the IAS Signal Viewability Dashboard.
Oct 27, 2023
Shows where to create customized Excel reports on the IAS Signal Dashboard.
Oct 23, 2023
Video tutorial of the 'Metric Conditions' feature in the 'Custom Report Builder' on IAS Signal.
Oct 23, 2023
Mapping and descriptions of elements on the 'Overview' dashboard in IAS Signal.
Oct 18, 2023
This article provides an overview of the IAS Signal Invalid Traffic Dashboard.
Oct 18, 2023
This article provides information on what makes an ad a Quality Impression and common features of the Quality Impressions dashboard.
Oct 18, 2023
This article provides a video tutorial about Report Builder's core functionality, which includes basic viewability, brand safety, and IVT metrics, as well as support for multiple sheets.
Oct 6, 2023
This page explains IAB Ad Size buckets and how measured ad sizes are categorised into IAB buckets.
Sep 7, 2023
You can run a report of the metrics that are most applicable for CTV at the app level by using the IAS Signal’s Report Builder or the Advanced CTV dashboard’s Report Builder. The following describes how to set up reports optimized for app level reporting:
Jun 22, 2023
Information on how to setup Facebook Reports within FB Business Manager (Content Allow Lists/ Blocklists).
Apr 20, 2023
This article includes an overview of IAS's Automated Tag solution with Google Campaign Manager (CM) 360, including automation of partner settings and key benefits for advertisers and publishers.
Sep 20, 2024
IAS has partnered with Anzu and Roblox to provide Viewability and Invalid Traffic measurement for video and display inventory for in-game ad inventory.
Sep 12, 2024
Guide that includes information on automated tag wrapping for Innovid (display and video), including how to add IAS teams to the Innovid Mapping in IAS Signal.
Sep 10, 2024
This article provides information on the Multimedia Tag (MMT) including steps for self service tagging, the Innovid process for CTV or MMT placements, and a chart of capabilities/metrics collected by environment.
Sep 10, 2024
This article answers frequently asked questions about Automated Tag with Google, including topics such as wrapping, notifications, and limitations.
Sep 4, 2024
This article explains the Automated Tag solution which automates the tag wrapping process.
Sep 4, 2024
The customer guide for the Mediaocean Prisma + IAS integration includes the following information: Prisma Integration Overview, Campaign Creation Integration, Metric Passback, Invoice API, and Appendix.
Jul 22, 2024
This article includes instructions for the setup and implementation process of IAS trackings for GDN campaigns.
Jul 22, 2024
Guide to show clients how to apply IAS Meta Block Lists to their Ad Accounts
Jul 15, 2024
Customer activation guide for Amazon + IAS including: Activation steps, Tag Examples, and FAQs.
Jun 27, 2024
Customer activation guide for Snapchat + IAS including: End-to-End Workflow and IAS Snapchat Post-bid Brand Safety, Viewability & IVT Measurement.
Jun 18, 2024
Customer activation guide for Twitch + IAS including: Product Overview, How to Activate, Tag Example, How to Pull Reporting as an Advertiser, How to Request Reporting as a Media Partner, and FAQs.
Jun 6, 2024
Customer Activation Guide for Tiktok including: Pre-bid Brand Safety, Post-bid Viewability + IVT, Post-bid Brand Safety and Suitability.
May 23, 2024
Guide on Automated Tag with Adform, includes: Pain Points, First-to-market, Customer Journey (Current & Future), Activation Steps, Updating Tags, Media Partners Info, Checklist, and FAQs.
May 15, 2024
IAS built Automated Tag Wrapping allows for IAS Blocking and Monitoring technology on Extreme Reach inventory, and removes the need for downloading and re-uploading tag files across platforms.
May 14, 2024
Guide on Automated Tag with Google including information on: Tag Wrapping Pain Points, First-to-market: IAS’s Automated Tag with Google, Implementation, Best Practice, Common Errors, and FAQs.
May 3, 2024
This article is the Campaign Monitor Pixel implementation guide, which includes information on JavaScript/Verified/Standard/Redirect/Post Bid monitoring pixels.
Feb 21, 2024
Customer Activation Guide for X and IAS. With the IAS solution, you can validate the quality of your interactions and make sure your ads are seen by real people in safe and suitable environments on X.
Feb 1, 2024
Customer Activation Guide for Criteo including: Product Overview, IAS Activation Process, Tag Example, Criteo Setup (Managed Service), How to Pull Reporting as an Advertiser, and Frequently Asked Questions.
Jan 11, 2024
You can upload and build tags from the Campaign Details page in Tag Manager.
Jan 5, 2024
This article is the "Tag Manager" self-service user guide that shows how to wrap your own tags with IAS blocking/monitoring solutions.
Jan 5, 2024
Information on setting forceAppend for IAS Monitoring tags to track viewability.
Jan 3, 2024
This article provides frequently asked questions around Automated Tag QA checking.
Jan 3, 2024
This short guide will help you to differentiate between the different types of trackings you will usually receive from advertisers / agencies.
Jan 2, 2024
Unified Video Pixel (UVP) macro chart with a list of parameters and their descriptions.
Dec 18, 2023
Introduction to macros, including what they are and how to implement them.
Dec 18, 2023
Best practices to follow when submitting tag wrapping cases to IAS Support.
Dec 18, 2023
Information on troubleshooting and QA'ing Automated Tags, including video tags in ATW and Display & Video 360 (DV360).
Dec 18, 2023
Information on Media Partner Profiles (MPPs) and how this affects you.
Dec 6, 2023
How to find your IAS team information to map multiple IAS teams to a single Google Account/Advertiser.
Dec 6, 2023
This article provides instructions for how to download and email tag files within the Tag Manager on IAS Signal.
Dec 6, 2023
Find information on which language settings are needed to download tag sheets for use with our Tag Manager.
Dec 6, 2023
Information on where to find your Automated Tags within the IAS Signal Tag Manager, along with table column descriptions.
Nov 6, 2023
This article provides a video tutorial on Automated Tag within IAS Signal and linking with the Google Campaign Manager (CM).
Nov 6, 2023
This article details tag structures and examples for IAS Display Tags and IAS Video Tags.
Oct 18, 2023
IAS blocking is a proprietary, enterprise-level platform that enforces a brand's insertion order instructions in accordance with the IAS Content Ratings selected by advertisers. This ensures that display advertising only appears on web pages containing content rated as appropriate for their advertising.
Oct 18, 2023
This article provides tips to improve turnaround times for tag wrapping requests and troubleshooting support.
Oct 18, 2023
While you are building tags in Tag Manager, you can edit any placements in your tag file, including which DSP Macros you want to append to your tag.
Aug 4, 2023
Customer Activation Guide for Netflix including: Overview, IAS Activation Process, Reporting in IAS Signal - Dashboard Overview, and Frequently Asked Questions.
Apr 24, 2023
Information on using the 'Non-Standard Tag File Template' to wrap your tags/pixels in IAS Signal's Tag Manager.
Mar 30, 2023
This article provides information on Tag Manager in IAS Signal. Details include supported ad servers, tag formats, known ad server domains, rules for tag files, and validations performed.
Mar 30, 2023
VAST Validation standard operating procedure (SOP) which includes information on: How to wrap IAS tags, IAS Tags Structure, How to Identify Video IAS Tags, and Test IAS Wrapped Tags.
Mar 14, 2023
This video tutorial walks you through how to use the Multimedia Tag.
Sep 13, 2022
Information on Automated Tagging regarding client paid accounts and partner invoice eligible accounts, including when you can add the media partner to a campaign and update tags.
Nov 20, 2021
Multimedia Tag (MMT) troubleshooting scenarios with resolution details and frequently asked questions.
Sep 13, 2024
Information on the Innovid Unified Video Pixel (UVP) Integration and how it enables an Advertiser/Agency to see data in IAS Signal.
Sep 10, 2024
This article provides information on the Multimedia Tag (MMT) including steps for self service tagging, the Innovid process for CTV or MMT placements, and a chart of capabilities/metrics collected by environment.
Sep 10, 2024
This article answers frequently asked questions on Unified Video Pixel (UVP), including information on use-cases, limitations, and support.
Dec 18, 2023
Unified Video Pixel (UVP) macro chart with a list of parameters and their descriptions.
Dec 18, 2023
This article provides a Multimedia Tag (MMT) publisher exceptions chart and includes information for each media partner such as: MMT status, IAS Connected TV (CTV) solution, VAST CTV tag support, and impact on auto-tag wrapping.
Dec 15, 2023
This article details tag structures and examples for IAS Display Tags and IAS Video Tags.
Oct 18, 2023
Provides the steps required to get programmatic reporting for DV360 when using CM360 video placements wrapped manually (using Tag Manager). This is not required for the IAS Autotag process.
Jun 13, 2023
This article provides information on Continuous Play for CTV, web, and app, including metrics and definitions.
Apr 24, 2023
This video tutorial walks you through how to use the Multimedia Tag.
Sep 13, 2022
This article gives an overview of the IAS Classic Platform's UI and metrics, including report filters and glossaries with definitions.
Nov 6, 2023
Instructions for how to pull a report for a single campaign from the Excel Reports page on the IAS Classic Platform.
Oct 23, 2023
Information on Connected TV (CTV) Required and Exclusion lists in List Manager on IAS Signal, including an overview and how to enable/create CTV lists.
Apr 17, 2024
This article includes a detailed guide on List Manager in IAS Signal, including an overview, list types, how to open List Manager, create/manage/edit lists, apply/unapply lists, and validation rules.
Mar 28, 2024
Walkthrough on how to download custom lists via the List Manager on the IAS Signal UI.
Jan 3, 2024
This article explains the Brand Suitability List in List Manager on IAS Signal, including an overview and how to enable/create the lists.
Mar 22, 2023
Video tutorial that walks through how to self-service with List Manager in IAS Signal. You will learn how to create new lists, use filters, see list details, apply/unapply lists to campaigns (individually or in bulk), and download/edit/archive lists.
Aug 5, 2021
IAS announcement on expansion of Brand Safety and Suitability capabilities on Meta, including key benefits.
Apr 15, 2024
Guides and support on Data Platforms that have a Reporting API integration with Integral Ad Science (IAS).
Mar 1, 2024
This Video Solutions Guide outlines the IAS Multimedia Tag (MMT) and Unified Video Pixel (UVP) and their use cases. It also includes the supported capabilities and metrics per environment.
Jan 4, 2024
This article contains tips and tricks on how to handle tagging and macros for CTV.
Nov 27, 2023
Make every CTV Impression count with this walkthrough guide. Includes information on: Measuring what matters on CTV, Protecting against Fraud, Gaining insights into Viewability, CTV Dashboard and Reporting, Automated Tag, and Site-Served Tag Wrapping.
Nov 14, 2023
Describes IAS coverage across open web and social platforms, also includes snapshots of solution coverage.
Oct 3, 2023
Information on Programmatic Reporting & Dashboard overview, including: Optimization Tools, Reporting Dimensions, and Macros.
Aug 4, 2023
Guide on how to wrap tags including: Manual Tag Wrapping, Non-Standard Tag Template, Automated Tag Wrapping, Self Service Site Mapping, and FAQs.
Aug 4, 2023
The Audio overview includes: Challenges for Marketers on Digital Audio, Holistic Audio Media Quality Solution, MMT Solution for Audio, Spotify Brand Safety Solutions, Podcast Classification Demo, and Roadmap.
Aug 3, 2023
IAS getting started guide for clients, including information on Campaign Management, Tag Wrapping, Data & Reporting, and Products Activation.
Aug 3, 2023
Media partner guide that includes: Add media partner to campaign, Set default media partner settings, Auto-add media partner (Automated Tag), Site mapping manager, Re-map an existing mapping, and Media partner status definitions.
Apr 25, 2023
Multimedia Tag (MMT) troubleshooting scenarios with resolution details and frequently asked questions.
Sep 13, 2024
This article answers frequently asked questions about Automated Tag with Google, including topics such as wrapping, notifications, and limitations.
Sep 4, 2024
This article answers frequently asked questions on IAS's MFA Measurement & Optimization.
May 29, 2024
Information on what an Ad Blocker is, when it works, and how does it affect impression counts.
Jan 30, 2024
Information on viewability measurement, including tag type limitations and iFrames (friendly vs. unfriendly).
Jan 2, 2024
This article answers frequently asked questions on Unified Video Pixel (UVP), including information on use-cases, limitations, and support.
Dec 18, 2023
Frequently asked questions around the user interface, discrepancies, and viewability.
Oct 23, 2023
Frequently asked questions about Good-Loop's Carbon Measurement integration.
Oct 23, 2023
Getting started guide that includes steps for campaign creation, tag wrapping/pixel creation, social measurement activation, tag/pixel implementation, and social campaign ID mapping.
Oct 23, 2023
This article provides YouTube step by step activation for IAS measurement, and answers frequently asked questions.
Jul 6, 2023
Optimization tips including suggestions on what metrics/features to review, consider, or use for optimizing Viewability, IVT, and Brand Safety performance.
May 26, 2023
This article provides definitions for most metrics found on the main IAS Signal dashboards (Overview, Quality Impressions, Viewability, Invalid Traffic, and Brand Safety) and Report Builder. For additional metrics, see the articles in the side panel.
Oct 2, 2024
Glossary includes metrics definitions for the Quality Attention report type and dashboard on IAS Signal.
Jul 24, 2024
Glossary of metrics and dimensions for Connected TV (CTV) found in the IAS Signal Report Builder.
Jun 14, 2024
MRC metric updates in IAS Signal's Performance Reports for May 23, 2024.
May 23, 2024
This page has PDF links that includes the current list of Integral Ad Science’s (IAS) accredited metrics.
May 2, 2024
MRC metric updates in IAS Signal's Custom Report Builder for May 2, 2024.
May 2, 2024
Definitions for metrics that give insights into Facebook and Instagram.
Apr 23, 2024
This article includes information on Brand Safety including coverage, content categories, and risk thresholds. Also this article explains Context Control protection and how to activate it.
Feb 21, 2024
High level overview of IAS technology, including a description of the methodology used for each product/service.
Feb 15, 2024
Information on what an Ad Blocker is, when it works, and how does it affect impression counts.
Jan 30, 2024
This article provides definitions for Campaign Monitoring metrics.
Dec 11, 2023
Glossary includes metrics definitions for the Total Visibility dashboard on IAS Signal.
Nov 14, 2023
Metric updates in IAS Signal's Custom Report Builder.
Nov 13, 2023
This article provides instructions on how to use the Advanced CTV UI: Dashboard tabs, Quality Alerts, and Report Builder. Additional help content includes a video, metrics, and glossary definitions.
Nov 6, 2023
This article gives an overview of the IAS Classic Platform's UI and metrics, including report filters and glossaries with definitions.
Nov 6, 2023
This article provides definitions for most metrics found on the main IAS Signal dashboards (Overview, Quality Impressions, Viewability, Invalid Traffic, and Brand Safety) and Report Builder. For additional metrics, see the articles in the side panel.
Oct 2, 2024
This article provides an overview of the Avoidance and Targeting screens in the Context Control Segments Catalog which is a central location of information to activate IAS's Context Control Segments within a DSP. The Context Control Catalog is in the Campaigns menu item.
Sep 13, 2024
Guide that includes information on automated tag wrapping for Innovid (display and video), including how to add IAS teams to the Innovid Mapping in IAS Signal.
Sep 10, 2024
Information on the Campaign Settings screen in IAS Signal, including feature descriptions, how to edit templates, and set Media Partner default settings.
Sep 6, 2024
Quality Sync allows you to create a segment which best matches your avoidance preferences. Then from the list of campaigns, you can copy the Quality Sync ID and enter it your DSP.
Aug 29, 2024
Listed below are articles on how to use the IAS Signal Dashboards.
Aug 8, 2024
This article provides an overview on how to create reports in the IAS Signal Report Builder.
Aug 5, 2024
This article provides guidance on the Quality Attention Dashboard.
Jul 24, 2024
Upcoming changes to IAS Signal’s Domain Mismatch Report, including new metric names and descriptions.
Jun 25, 2024
This article explains how to use the Meta Dashboard to optimize and improve performance in your Meta campaigns, and to download simple reports.
Jun 4, 2024
Information on Connected TV (CTV) Required and Exclusion lists in List Manager on IAS Signal, including an overview and how to enable/create CTV lists.
Apr 17, 2024
Information on setting a campaign template's 'Media Partner Defaults' section in IAS Signal.
Apr 1, 2024
This article includes a detailed guide on List Manager in IAS Signal, including an overview, list types, how to open List Manager, create/manage/edit lists, apply/unapply lists, and validation rules.
Mar 28, 2024
Information on the Brand Safety screen when creating new campaigns in Campaign Setup on IAS Signal. Includes descriptions of the 'Categories' risk bucket thresholds and the 'Invisible URL' feature.
Feb 21, 2024
Explanation of the Brand Safety Dashboard on IAS Signal, including feature descriptions and details about brand safety calculations.
Feb 21, 2024
This article shows how to create a Contextual Profile from the Context Control Segments Catalog. The Context Control Catalog is in the Campaigns menu item.
Feb 21, 2024
Information on the ways you can assign customized Brand Safety thresholds for media partners in Campaign Setup on IAS Signal.
Jan 30, 2024
You can map your IAS teams into the system of an ad server or site with Ad Server & Site Mapping in IAS Signal.
Jan 3, 2024
Overview of Invisible URL metrics that can be displayed in reporting and on dashboards in IAS Signal, including definition, location, reasons, and advice.
Jan 3, 2024
Walkthrough on how to download custom lists via the List Manager on the IAS Signal UI.
Jan 3, 2024
Information on how to find the ADV Entity ID (ADVID) for a campaign in IAS Signal.
Dec 6, 2023
This in-depth guide provides an overview of the Excel Report options available in IAS Signal.
Nov 28, 2023
This page lists article links on how to use Unified View.
Nov 16, 2023
Explanation of the Total Visibility Dashboard on IAS Signal, including details on scorecards, tracking flagged media, summary graphs, supply path view, and optimizations.
Nov 14, 2023
This article explains how to access the Custom Reports screen in Report Builder on IAS Signal, including feature descriptions.
Nov 10, 2023
Information on submitting IAS cases through the Help Center's 'Contact Support' button, including case types and details on what to include.
Nov 8, 2023
How to find campaigns in Tag Manager on IAS Signal, including information on the Campaign Details page.
Nov 6, 2023
This article provides instructions on how to use the Advanced CTV UI: Dashboard tabs, Quality Alerts, and Report Builder. Additional help content includes a video, metrics, and glossary definitions.
Nov 6, 2023
Information on how to access IAS Signal's Campaign Management to add a media partner to a campaign.
Nov 6, 2023
Descriptions of the most common elements of the IAS Signal Dashboard pages, including Team Favorites, Cards, and Data Tables.
Nov 3, 2023
This article provides an overview of the IAS Signal Viewability Dashboard.
Oct 27, 2023
This article includes a video which walks you through the dashboards on IAS Signal.
Oct 27, 2023
Shows where to create customized Excel reports on the IAS Signal Dashboard.
Oct 23, 2023
Details on how to use the various Dashboard Card Filters available on the IAS Signal Dashboard, including setting custom benchmarks.
Oct 23, 2023
Mapping and descriptions of elements on the 'Overview' dashboard in IAS Signal.
Oct 18, 2023
This article provides an overview of the IAS Signal Invalid Traffic Dashboard.
Oct 18, 2023
This article provides information on what makes an ad a Quality Impression and common features of the Quality Impressions dashboard.
Oct 18, 2023
The Unified View Manager allows you to set up and manage your taxonomy for custom dimensions in the IAS Signal Platform.
Oct 18, 2023
This article details the Unified View which enables advertiser-level reporting and custom dimension filtering in the Report Builder.
Oct 17, 2023
This page explains IAB Ad Size buckets and how measured ad sizes are categorised into IAB buckets.
Sep 7, 2023
This articles provides the steps to apply geographical limits, language limits, and list manager lists to campaigns via IAS Signal’s Campaign Setup.
Jul 24, 2023
You can run a report of the metrics that are most applicable for CTV at the app level by using the IAS Signal’s Report Builder or the Advanced CTV dashboard’s Report Builder. The following describes how to set up reports optimized for app level reporting:
Jun 22, 2023
This article includes information on using the Campaign Management Platform in IAS Signal, including descriptions of the Campaign Setup and Campaign Info screens.
Jun 5, 2023
This article provides a video tutorial on Automated Tag within IAS Signal and linking with the Google Campaign Manager (CM).
Nov 6, 2023
Overview of an IAS Quality Impression, including a dashboard video tutorial.
Oct 27, 2023
This article includes a video which walks you through the dashboards on IAS Signal.
Oct 27, 2023
Video tutorial of the 'Metric Conditions' feature in the 'Custom Report Builder' on IAS Signal.
Oct 23, 2023
This article provides a video tutorial about Report Builder's core functionality, which includes basic viewability, brand safety, and IVT metrics, as well as support for multiple sheets.
Oct 6, 2023
This video walks you through how to map your proprietary partners, including Facebook, YouTube, Twitter, Verizon Media, Spotify, Snapchat, and Pinterest.
Sep 6, 2023
This video tutorial walks you through how to use the Multimedia Tag.
Sep 13, 2022
This article provides a video walkthrough showing different ways to create a new campaign via the 'Campaign Setup' page in IAS Signal, and reviews the various settings for each section.
Jul 19, 2022
This page displays all the video walkthroughs including how to use the IAS Signal Overview Page, Campaign Management Platform, Tag Manager, Report Builder, Quality Impressions™ Dashboard, & List Manager.
Jul 19, 2022
Video tutorial that walks through how to self-service with List Manager in IAS Signal. You will learn how to create new lists, use filters, see list details, apply/unapply lists to campaigns (individually or in bulk), and download/edit/archive lists.
Aug 5, 2021
You can use the Site Mapping Manager to map sites (publishers) to Media Partners.
This article provides a video tutorial on generating a Performance Report, focusing on Brand Safety metrics.
Instructions on how to activate a Twitter integration, including a list of what can be measured and campaign objectives.
Oct 3, 2024
This article provides guidance on the YouTube Dashboard, a dashboard focused on customization and visualization of Brand Safety & Suitability data.
Sep 26, 2024
Guide containing content related to IAS capabilities for Google Performance Max.
Sep 13, 2024
IAS has partnered with Anzu and Roblox to provide Viewability and Invalid Traffic measurement for video and display inventory for in-game ad inventory.
Sep 12, 2024
Customer activation guide for Pinterest, including instructions on how to activate a Pinterest integration and a list of what can be measured.
Sep 4, 2024
This article provides instructions on how enable Third Party Measurement for a YouTube Campaign.
Aug 14, 2024
Follow this step-by step guide to Map and pre-map your PMI campaigns to IAS campaigns.
Aug 9, 2024
Guide to show clients how to apply IAS Meta Block Lists to their Ad Accounts
Jul 15, 2024
Customer activation guide for Amazon + IAS including: Activation steps, Tag Examples, and FAQs.
Jun 27, 2024
Customer activation guide for Snapchat + IAS including: End-to-End Workflow and IAS Snapchat Post-bid Brand Safety, Viewability & IVT Measurement.
Jun 18, 2024
Overview guide of IAS PMI Mapping options, including: Pre-Mapping, PMI Mapping Manager, and Auto-mapping.
Jun 11, 2024
This article explains how to use the Meta Dashboard to optimize and improve performance in your Meta campaigns, and to download simple reports.
Jun 4, 2024
Definitions for metrics that give insights into Facebook and Instagram.
Apr 23, 2024
The following tables show which metric categories are available for media partners by inventory type or placement.
Mar 27, 2024
This article provides a guide on YouTube brand safety reporting in IAS Signal, including dashboard details and metrics glossaries.
Mar 22, 2024
Customer activation guide for LinkedIn measurement including: Product Overview, Advertiser Benefits, Product Anapshot, Steps to Getting Started, and FAQs.
Feb 22, 2024
Descriptions of the YouTube brand safety cards available on the 'Brand Safety' dashboard in IAS Signal.
Feb 21, 2024
Shows where to find the PMI Campaign Summary page in IAS Signal and what the page looks like.
Feb 21, 2024
Shows where to view YouTube brand safety reporting in the data tables on the 'Overview' and 'Brand Safety' dashboards in IAS Signal.
Feb 21, 2024
Explanation of YouTube data tables in IAS Signal, including Brand Safety data and Viewability/Invalid Traffic data.
Feb 21, 2024
This article includes information on how to add PMI (Partner Measurement Integration) Partners to your campaigns in IAS Signal.
Feb 21, 2024
Instructions on how to generate and download an integration pixel for various partners with Tag Manager.
Feb 21, 2024
Partner-specific guide on how TikTok data and dimensions are mapped to the IAS dimensions.
Feb 20, 2024
Customer Activation Guide for Criteo including: Product Overview, IAS Activation Process, Tag Example, Criteo Setup (Managed Service), How to Pull Reporting as an Advertiser, and Frequently Asked Questions.
Jan 11, 2024
Quick video tutorial to walk through the process of setting up Netflix measurement within IAS Signal.
Jan 5, 2024
Information on Media Partner Profiles (MPPs) and how this affects you.
Dec 6, 2023
This video walks you through how to map your proprietary partners, including Facebook, YouTube, Twitter, Verizon Media, Spotify, Snapchat, and Pinterest.
Sep 6, 2023
How to map and pre-map your PMI Campaigns to IAS Campaigns.
Sep 6, 2023
Instructions on how to activate a Spotify integration and a list of what can be measured.
Jul 27, 2023
This article provides YouTube step by step activation for IAS measurement, and answers frequently asked questions.
Jul 6, 2023
Customer Activation Guide for Netflix including: Overview, IAS Activation Process, Reporting in IAS Signal - Dashboard Overview, and Frequently Asked Questions.
Apr 24, 2023
Brand Safety and Suitability Guide for YouTube Total Media Quality, includes: changes to reporting and understanding new metrics.
Mar 2, 2023
Instructions on how to activate a Twitter integration, including a list of what can be measured and campaign objectives.
Oct 3, 2024
This article includes an overview of IAS's Automated Tag solution with Google Campaign Manager (CM) 360, including automation of partner settings and key benefits for advertisers and publishers.
Sep 20, 2024
Multimedia Tag (MMT) troubleshooting scenarios with resolution details and frequently asked questions.
Sep 13, 2024
Guide that includes information on automated tag wrapping for Innovid (display and video), including how to add IAS teams to the Innovid Mapping in IAS Signal.
Sep 10, 2024
Information on the Innovid Unified Video Pixel (UVP) Integration and how it enables an Advertiser/Agency to see data in IAS Signal.
Sep 10, 2024
Customer activation guide for Pinterest, including instructions on how to activate a Pinterest integration and a list of what can be measured.
Sep 4, 2024
This article answers frequently asked questions about Automated Tag with Google, including topics such as wrapping, notifications, and limitations.
Sep 4, 2024
This article explains the Automated Tag solution which automates the tag wrapping process.
Sep 4, 2024
This article provides instructions on how enable Third Party Measurement for a YouTube Campaign.
Aug 14, 2024
This article includes instructions for the setup and implementation process of IAS trackings for GDN campaigns.
Jul 22, 2024
Guide to show clients how to apply IAS Meta Block Lists to their Ad Accounts
Jul 15, 2024
Customer activation guide for Amazon + IAS including: Activation steps, Tag Examples, and FAQs.
Jun 27, 2024
Customer activation guide for Snapchat + IAS including: End-to-End Workflow and IAS Snapchat Post-bid Brand Safety, Viewability & IVT Measurement.
Jun 18, 2024
This article provides instructions on how to activate a Meta (Facebook and Instagram) integration and a list of what can be measured.
May 29, 2024
Guide on Automated Tag with Adform, includes: Pain Points, First-to-market, Customer Journey (Current & Future), Activation Steps, Updating Tags, Media Partners Info, Checklist, and FAQs.
May 15, 2024
IAS built Automated Tag Wrapping allows for IAS Blocking and Monitoring technology on Extreme Reach inventory, and removes the need for downloading and re-uploading tag files across platforms.
May 14, 2024
Guide on Automated Tag with Google including information on: Tag Wrapping Pain Points, First-to-market: IAS’s Automated Tag with Google, Implementation, Best Practice, Common Errors, and FAQs.
May 3, 2024
Customer activation guide for LinkedIn measurement including: Product Overview, Advertiser Benefits, Product Anapshot, Steps to Getting Started, and FAQs.
Feb 22, 2024
This article includes information on how to track Campaign Manager-synced DV360 placements with IAS using the bulk export/upload process in DV360.
Feb 21, 2024
Instructions on how to generate and download an integration pixel for various partners with Tag Manager.
Feb 21, 2024
You can upload and build tags from the Campaign Details page in Tag Manager.
Jan 5, 2024
This article is the "Tag Manager" self-service user guide that shows how to wrap your own tags with IAS blocking/monitoring solutions.
Jan 5, 2024
The formatted tags are not available directly on the Ad Tag page. You can download the correct tag from the Ad Tag page. Follow these steps to get the tag with verification code applied:
Jan 3, 2024
This article provides frequently asked questions around Automated Tag QA checking.
Jan 3, 2024
With the Site Mapping Manager, you can map publishers and sites to media partners, and change existing site to media partner mappings.
Jan 3, 2024
Best practices to follow when submitting tag wrapping cases to IAS Support.
Dec 18, 2023
Information on troubleshooting and QA'ing Automated Tags, including video tags in ATW and Display & Video 360 (DV360).
Dec 18, 2023
This article provides a Multimedia Tag (MMT) publisher exceptions chart and includes information for each media partner such as: MMT status, IAS Connected TV (CTV) solution, VAST CTV tag support, and impact on auto-tag wrapping.
Dec 15, 2023
This article documents the criteria which your tag files must meet certain.
Dec 6, 2023
How to find your IAS team information to map multiple IAS teams to a single Google Account/Advertiser.
Dec 6, 2023
This article provides instructions for how to download and email tag files within the Tag Manager on IAS Signal.
Dec 6, 2023
Find information on which language settings are needed to download tag sheets for use with our Tag Manager.
Dec 6, 2023
How to find campaigns in Tag Manager on IAS Signal, including information on the Campaign Details page.
Nov 6, 2023
Information on where to find your Automated Tags within the IAS Signal Tag Manager, along with table column descriptions.
Nov 6, 2023
This article provides a video tutorial on Automated Tag within IAS Signal and linking with the Google Campaign Manager (CM).
Nov 6, 2023
This article details tag structures and examples for IAS Display Tags and IAS Video Tags.
Oct 18, 2023
This article provides tips to improve turnaround times for tag wrapping requests and troubleshooting support.
Oct 18, 2023
This video walks you through how to map your proprietary partners, including Facebook, YouTube, Twitter, Verizon Media, Spotify, Snapchat, and Pinterest.
Sep 6, 2023
Instructions on how to activate a Spotify integration and a list of what can be measured.
Jul 27, 2023
Instructions on how to activate a Yahoo/Verizon integration and a list of what can be measured.
May 2, 2023
Tag Manager step-by-step site-served pixel instructions.
Apr 6, 2023
Information on using the 'Non-Standard Tag File Template' to wrap your tags/pixels in IAS Signal's Tag Manager.
Mar 30, 2023
This article provides information on Tag Manager in IAS Signal. Details include supported ad servers, tag formats, known ad server domains, rules for tag files, and validations performed.
Mar 30, 2023
Information on Automated Tagging regarding client paid accounts and partner invoice eligible accounts, including when you can add the media partner to a campaign and update tags.
Nov 20, 2021
You can use the Site Mapping Manager to map sites (publishers) to Media Partners.