Advertiser + Agency Solutions

Multimedia Tag (MMT) troubleshooting scenarios with resolution details and frequently asked questions.

This article answers frequently asked questions about Automated Tag with Google, including topics such as wrapping, notifications, and limitations.

This article answers frequently asked questions on IAS's MFA Measurement & Optimization.

Information on what an Ad Blocker is, when it works, and how does it affect impression counts.

Information on viewability measurement, including tag type limitations and iFrames (friendly vs. unfriendly).

This article answers frequently asked questions on Unified Video Pixel (UVP), including information on use-cases, limitations, and support.

Frequently asked questions about Good-Loop's Carbon Measurement integration.

Getting started guide that includes steps for campaign creation, tag wrapping/pixel creation, social measurement activation, tag/pixel implementation, and social campaign ID mapping.

Frequently asked questions around the user interface, discrepancies, and viewability.

This article provides YouTube step by step activation for IAS measurement, and answers frequently asked questions.

Optimization tips including suggestions on what metrics/features to review, consider, or use for optimizing Viewability, IVT, and Brand Safety performance.