Advertiser + Agency Solutions

Customer guide includes information on IAS Optimization for Youtube, Optimization Best Practices, and Measurement Best Practices.

Guide with instructions on how to create YouTube Exclusion/Inclusion Lists and apply them in DV360 and Google Ads.

Instructions on how to activate a Twitter integration, including a list of what can be measured and campaign objectives.

This article provides guidance on the YouTube Dashboard, a dashboard focused on customization and visualization of Brand Safety & Suitability data.

Guide containing content related to IAS capabilities for Google Performance Max.

IAS has partnered with Anzu and Roblox to provide Viewability and Invalid Traffic measurement for video and display inventory for in-game ad inventory.

Customer activation guide for Pinterest, including instructions on how to activate a Pinterest integration and a list of what can be measured.

This article provides instructions on how enable Third Party Measurement for a YouTube Campaign.

Follow this step-by step guide to Map and pre-map your PMI campaigns to IAS campaigns.

Guide to show clients how to apply IAS Meta Block Lists to their Ad Accounts

Customer activation guide for Amazon + IAS including: Activation steps, Tag Examples, and FAQs.

Customer activation guide for Snapchat + IAS including: End-to-End Workflow and IAS Snapchat Post-bid Brand Safety, Viewability & IVT Measurement.

Overview guide of IAS PMI Mapping options, including: Pre-Mapping, PMI Mapping Manager, and Auto-mapping.

This article explains how to use the Meta Dashboard to optimize and improve performance in your Meta campaigns, and to download simple reports.

Definitions for metrics that give insights into Facebook and Instagram.

The following tables show which metric categories are available for media partners by inventory type or placement.

This article provides a guide on YouTube brand safety reporting in IAS Signal, including dashboard details and metrics glossaries.

Customer activation guide for LinkedIn measurement including: Product Overview, Advertiser Benefits, Product Anapshot, Steps to Getting Started, and FAQs.

Instructions on how to generate and download an integration pixel for various partners with Tag Manager.

Shows where to find the PMI Campaign Summary page in IAS Signal and what the page looks like.

Shows where to view YouTube brand safety reporting in the data tables on the 'Overview' and 'Brand Safety' dashboards in IAS Signal.

You can configure automatic mapping of your PMI partners.

This article includes information on how to add PMI (Partner Measurement Integration) Partners to your campaigns in IAS Signal.

Descriptions of the YouTube brand safety cards available on the 'Brand Safety' dashboard in IAS Signal.

Explanation of YouTube data tables in IAS Signal, including Brand Safety data and Viewability/Invalid Traffic data.

Partner-specific guide on how TikTok data and dimensions are mapped to the IAS dimensions.

Troubleshooting guide for Meta Activation.

Customer Activation Guide for Criteo including: Product Overview, IAS Activation Process, Tag Example, Criteo Setup (Managed Service), How to Pull Reporting as an Advertiser, and Frequently Asked Questions.

Quick video tutorial to walk through the process of setting up Netflix measurement within IAS Signal.

Information on Media Partner Profiles (MPPs) and how this affects you.

This video walks you through how to map your proprietary partners, including Facebook, YouTube, Twitter, Verizon Media, Spotify, Snapchat, and Pinterest.

How to map and pre-map your PMI Campaigns to IAS Campaigns.

Instructions on how to activate a Spotify integration and a list of what can be measured.

This article provides YouTube step by step activation for IAS measurement, and answers frequently asked questions.

Customer Activation Guide for Netflix including: Overview, IAS Activation Process, Reporting in IAS Signal - Dashboard Overview, and Frequently Asked Questions.

Brand Safety and Suitability Guide for YouTube Total Media Quality, includes: changes to reporting and understanding new metrics.

Customer Guide outlining how to activate Meta Content Block Lists in IAS Signal UI.