Advertiser + Agency Solutions

Verify and activate campaigns everywhere it counts.

IAS Tile Agency
Customer Guide: Netflix + IAS

Customer Activation Guide for Netflix including: Overview, IAS Activation Process, Reporting in IAS Signal - Dashboard Overview, and Frequently Asked Questions.

Oct 23, 2024

Customer Guide: YouTube Optimization

Guide with instructions on how to create YouTube Exclusion/Inclusion Lists and apply them in DV360 and Google Ads.

Oct 8, 2024

Customer Guide: YouTube Optimization Best Practices

Customer guide includes information on IAS Optimization for Youtube, Optimization Best Practices, and Measurement Best Practices.

Oct 8, 2024

How to activate Twitter Integration

Instructions on how to activate a Twitter integration, including a list of what can be measured and campaign objectives.

Oct 3, 2024

YouTube Dashboard - Brand Safety & Suitability

This article provides guidance on the YouTube Dashboard, a dashboard focused on customization and visualization of Brand Safety & Suitability data.

Sep 26, 2024

Performance Max Guide

Guide containing content related to IAS capabilities for Google Performance Max.

Sep 13, 2024

Customer Guide: In-Game Partners + IAS

IAS has partnered with Anzu and Roblox to provide Viewability and Invalid Traffic measurement for video and display inventory for in-game ad inventory.

Sep 12, 2024

Customer Guide: Pinterest

Customer activation guide for Pinterest, including instructions on how to activate a Pinterest integration and a list of what can be measured.

Sep 4, 2024

How to enable Third Party Measurement for a YouTube Campaign

This article provides instructions on how enable Third Party Measurement for a YouTube Campaign.

Aug 14, 2024

Proprietary Platforms Activation Guide

Follow this step-by step guide to Map and pre-map your PMI campaigns to IAS campaigns.

Aug 9, 2024

Meta Block List Activation Guide

Guide to show clients how to apply IAS Meta Block Lists to their Ad Accounts

Jul 15, 2024

Customer Guide: Amazon + IAS

Customer activation guide for Amazon + IAS including: Activation steps, Tag Examples, and FAQs.

Jun 27, 2024

Customer Guide: Snapchat + IAS

Customer activation guide for Snapchat + IAS including: End-to-End Workflow and IAS Snapchat Post-bid Brand Safety, Viewability & IVT Measurement.

Jun 18, 2024

PMI Mapping Guide

Overview guide of IAS PMI Mapping options, including: Pre-Mapping, PMI Mapping Manager, and Auto-mapping.

Jun 11, 2024

Meta Dashboard

This article explains how to use the Meta Dashboard to optimize and improve performance in your Meta campaigns, and to download simple reports.

Jun 4, 2024

Meta Metrics Glossary

Definitions for metrics that give insights into Facebook and Instagram.

Apr 23, 2024

IAS Metrics Support by Media Partner

The following tables show which metric categories are available for media partners by inventory type or placement.

Mar 27, 2024

YouTube Brand Safety Reporting Getting Started Guide

This article provides a guide on YouTube brand safety reporting in IAS Signal, including dashboard details and metrics glossaries.

Mar 22, 2024

Customer Guide: LinkedIn O&O Viewability & IVT

Customer activation guide for LinkedIn measurement including: Product Overview, Advertiser Benefits, Product Anapshot, Steps to Getting Started, and FAQs.

Feb 22, 2024

YouTube Brand Safety - Dashboard Data Tables

Shows where to view YouTube brand safety reporting in the data tables on the 'Overview' and 'Brand Safety' dashboards in IAS Signal.

Feb 21, 2024

YouTube Brand Safety Dashboard Cards

Descriptions of the YouTube brand safety cards available on the 'Brand Safety' dashboard in IAS Signal.

Feb 21, 2024

Partner Measurement for Snapchat, Pinterest, Facebook, Twitter, YouTube, and Verizon Media

Instructions on how to generate and download an integration pixel for various partners with Tag Manager.

Feb 21, 2024

PMI Auto Mapping

You can configure automatic mapping of your PMI partners.

Feb 21, 2024

PMI Partners - Add to Campaigns

This article includes information on how to add PMI (Partner Measurement Integration) Partners to your campaigns in IAS Signal.

Feb 21, 2024

YouTube Data Tables - Brand Safety and Viewability Invalid Traffic

Explanation of YouTube data tables in IAS Signal, including Brand Safety data and Viewability/Invalid Traffic data.

Feb 21, 2024

View the PMI Campaign Summary Page

Shows where to find the PMI Campaign Summary page in IAS Signal and what the page looks like.

Feb 21, 2024

TikTok Macro Mapping Guide

Partner-specific guide on how TikTok data and dimensions are mapped to the IAS dimensions.

Feb 20, 2024

Meta Activation Troubleshooting Guide

Troubleshooting guide for Meta Activation.

Feb 2, 2024

Customer Guide: Criteo

Customer Activation Guide for Criteo including: Product Overview, IAS Activation Process, Tag Example, Criteo Setup (Managed Service), How to Pull Reporting as an Advertiser, and Frequently Asked Questions.

Jan 11, 2024

[Video] IAS Netflix Measurement

Quick video tutorial to walk through the process of setting up Netflix measurement within IAS Signal.

Jan 5, 2024

Media Partner Profiles

Information on Media Partner Profiles (MPPs) and how this affects you.

Dec 6, 2023

Proprietary Platform Mapping Video Tutorial

This video walks you through how to map your proprietary partners, including Facebook, YouTube, Twitter, Verizon Media, Spotify, Snapchat, and Pinterest.

Sep 6, 2023

Map and Pre-map your PMI Campaigns

How to map and pre-map your PMI Campaigns to IAS Campaigns.

Sep 6, 2023

How to activate Spotify Integration

Instructions on how to activate a Spotify integration and a list of what can be measured.

Jul 27, 2023

YouTube Activation for IAS Measurement + FAQ

This article provides YouTube step by step activation for IAS measurement, and answers frequently asked questions.

Jul 6, 2023

YouTube Total Media Quality: Brand Safety and Suitability

Brand Safety and Suitability Guide for YouTube Total Media Quality, includes: changes to reporting and understanding new metrics.

Mar 2, 2023

Customer Guide: Meta Content Block List

Customer Guide outlining how to activate Meta Content Block Lists in IAS Signal UI.