Advertiser + Agency Solutions

IAS announcement on expansion of Brand Safety and Suitability capabilities on Meta, including key benefits.

Guides and support on Data Platforms that have a Reporting API integration with Integral Ad Science (IAS).

This Video Solutions Guide outlines the IAS Multimedia Tag (MMT) and Unified Video Pixel (UVP) and their use cases. It also includes the supported capabilities and metrics per environment.

This article contains tips and tricks on how to handle tagging and macros for CTV.

Make every CTV Impression count with this walkthrough guide. Includes information on: Measuring what matters on CTV, Protecting against Fraud, Gaining insights into Viewability, CTV Dashboard and Reporting, Automated Tag, and Site-Served Tag Wrapping.

Describes IAS coverage across open web and social platforms, also includes snapshots of solution coverage.

Information on Programmatic Reporting & Dashboard overview, including: Optimization Tools, Reporting Dimensions, and Macros.

Guide on how to wrap tags including: Manual Tag Wrapping, Non-Standard Tag Template, Automated Tag Wrapping, Self Service Site Mapping, and FAQs.

IAS getting started guide for clients, including information on Campaign Management, Tag Wrapping, Data & Reporting, and Products Activation.

The Audio overview includes: Challenges for Marketers on Digital Audio, Holistic Audio Media Quality Solution, MMT Solution for Audio, Spotify Brand Safety Solutions, Podcast Classification Demo, and Roadmap.

Media partner guide that includes: Add media partner to campaign, Set default media partner settings, Auto-add media partner (Automated Tag), Site mapping manager, Re-map an existing mapping, and Media partner status definitions.