Programmatic Solutions

Ensure your programmatic media buys deliver the results you want.

IAS Tile 3 Programmatic
Segment Editor User Guide

The Segment Editor is a Beta feature available only for select customers during the Beta period. Contact your IAS representative if you want to be part of the beta trial.

Sep 25, 2024

Contextual Targeting and Avoidance Segment IDs

This list of Contextual Avoidance and Targeting Segment IDs is part of the Segment Editor Beta. The Segment Editor is a beta feature available only for select customers during the Beta period. Contact your IAS representative if you want to be part of the beta trial.

Sep 25, 2024

Segment Editor Getting Started Guide

The Segment Editor is a Beta feature available only for select customers during the Beta period. Contact your IAS representative if you want to be part of the beta trial.

Sep 25, 2024

Context Control Segments Catalog User Guide

This article provides an overview of the Avoidance and Targeting screens in the Context Control Segments Catalog which is a central location of information to activate IAS's Context Control Segments within a DSP. The Context Control Catalog is in the Campaigns menu item.

Sep 13, 2024

All DSP User Guides

An index page of all the DSP user guides available, in alphabetical order.

Aug 28, 2024

Programmatic Reporting Activation and User Guide

This article provides information on programmatic reporting, including activation and a guide on the dashboard.

Aug 20, 2024

Create Reports with Report Builder

This article provides an overview on how to create reports in the IAS Signal Report Builder.

Aug 5, 2024

SSP User Guide: Equativ

The Equativ SSP and curation user guide includes: Overview & Capabilities, Boolean Logic, Curated Targeting Instructions, and Segment Details.

Aug 5, 2024

How to Create Contextual Profiles

This article shows how to create a Contextual Profile from the Context Control Segments Catalog. The Context Control Catalog is in the Campaigns menu item.

Feb 21, 2024

Yahoo Macro Mapping Guide

DSP-specific guide on what data to get from each DSP and how that data should be mapped to the IAS dimensions.

Jan 23, 2024

Use the Programmatic Dashboard

Overview of the Programmatic dashboard on IAS Signal. Includes feature details for Summary Tiles, Top Ten Underperforming, Filtered Data, as well as how to export tile data and map macros.

Nov 3, 2023

Report Builder - Video Tutorial

This article provides a video tutorial about Report Builder's core functionality, which includes basic viewability, brand safety, and IVT metrics, as well as support for multiple sheets.

Oct 6, 2023

Ad Sizes

This page explains IAB Ad Size buckets and how measured ad sizes are categorised into IAB buckets.

Sep 7, 2023

Tag Configurator User Guide

Information on the Tag Configurator in IAS Signal, including a video walkthrough, removing programmatic macros, and configuring tags for secondary DSPs.

Aug 3, 2023

Programmatic Reporting Tags, Macros, and DSP Macros

Make informed decisions on your programmatic spend via the inclusion of DSP, Exchange, Deal ID, Line Item, and Publisher data points in the IAS reporting infrastructure.

Jun 20, 2023

Trafficking Programmatic Reporting Tags in CM360 and DV360

Provides the steps required to get programmatic reporting for DV360 when using CM360 video placements wrapped manually (using Tag Manager). This is not required for the IAS Autotag process.

Jun 13, 2023